Erika Sharnay already knew how to see. We read that sensibility from the inside and turned it into direction, a visual language, an album you can hold, and Folio, the system now being built around her album work.

Built from the read. Logotype, mark and visual system.
The tangible way the story is received.
Four pieces tested on a real gallery. Not yet joined.
Weddings as the candidate. Offers and pricing to define.
El Retrato gathered language, references and images as evidence, before any build decision hardened. El Revelado turned that into a named read: vision, confidence, and owned expression in front of the camera.
The finding: stronger portraits followed clearer direction. Sharnay was the first project where LG Studio put the method to the test.



Directed presence under hard light · beauty and styling editorials · Golden Hour No. 2

Ahora sí podemos escucharlo que estaba ahí.
Now we can hearwhat was already there.
El Encuadre turns the findings into decisions: what should grow, how the experience should feel, and what is worth building. The decisions are ranked. Not all of them are closed.
The strongest current candidate for commercial priority. Investment already in the wedding experience, album included, makes it worth validating.
Still to be defined as a real paid offer.
Unpaid work should be intentional.
The brand happens before, during and after the photograph. One useful fact about the person is enough to connect, direct, and make the session feel personal from the start.
The visual system answers how Sharnay becomes recognizable beyond the logo. It is organized around six words native to photography. Its chapters govern symbol, layout, Instagram, print, digital surface, album and house identity.
The beginning of every photograph.
What you include, and what you leave out.
Attention. Intention.
Every story changes with where you stand.
Emotion. Layers. Relationships.
The final artifact. Meant to be held.
Aperture DNA — one geometry, multiple expressions · Live
The photographs create the emotion. The sequence creates the memory. The system gives the object authorship. Chapter VIII of the visual system governs cover, layouts, rhythm and colophon.
Album Studio is one of the first tangible expressions of the experience: receiving the story should feel as considered as photographing it.

Sharnay Wedding Album Studio — editorial spread and controls
Erika delivers edited galleries through Pixieset, 300 to 400 photographs per wedding. Getting from a finished gallery to a print-ready album selection takes, in her words, about a week. Folio is being built to shorten that week.
The application read the downloaded Pixieset folder locally in the browser, derived a thumbnail for each file, and discarded the heavy original.
The folder held two distinct sessions. The main event grouped into 46 narrative scenes.
For each scene, representative photographs went to a vision model with craft instructions: narrative chapter, editorial rating, and a concrete twelve-word reason. The system proposes; per-chapter quotas set the final count.
The album assembles from 24 designs in five families. The sequence follows the narrative order and never repeats a template twice in a row.
A rejected photograph promotes the next-best from the same chapter. A scene can move chapters; another instant from the same take can replace the pick.
A complete album went to print through Mixam and arrived in about two weeks. Quality is documented as below ultra-premium.
The numbers above describe machine work. Erika’s review, correcting what doesn’t convince her and approving the final version, has never been timed start to finish. Next: join the four pieces into one application, put it in her hands on a real wedding, and measure gallery to approved album.
Measured · ingest and editorial read · Validated · spreads and correction · Authored proof · Mixam print

The engagement is ongoing: uncover what makes Sharnay distinctive, define how that point of view shapes the client journey, and build the systems that make it tangible.
Sharnay already knew how to see. The work now is making that way of seeing hold.
We turn trusted expertise into clear experiences, useful products, and systems that keep learning after launch.